40: Representing Soccer Players with Francisco Terreros

In this episode, Peter speaks with Francisco “Cisco” Terreros, a FIFA registered intermediary/agent and the Chief Marketing Officer and head of the global soccer division for SBX Group, a full-service sports, entertainment and lifestyle marketing agency. Cisco is also the founder of Hanging Cleats, a non-profit organization with a goal to provide a better path for underprivileged children through soccer. Peter and Cisco discuss Cisco’s varied experiences in soccer, sports marketing, and player representation. You can follow Cisco on twitter here.

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Episode 5: Stadium Concession Trends with Windy Dees

In this episode, Peter Ott discusses recent trends in stadium concession sales throughout the sports industry with Windy Dees, PhD, an associate professor at the University of Miami in the Department of Kinesiology and Sport Sciences. She’s an expert on #sportsbiz issues ranging from branding to corporate sponsorship effectiveness to event marketing strategies. In the April 2013 edition of the International Journal of Education and Research, she co-authored a study entitled “Concession Sales: The Examination of Novelty Effect and Consumer Mood,” which we used as a springboard for this discussion of concession sales trends in stadiums.  She is very active on twitter and you can follow her at @getDeestweets. I learned a lot from our conversation and I’m sure listeners to the podcast will as well.

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The Story of Starting Lineup Figures

My wife and I listened to the “Half-Baked Ideas” Podcast with Kevin Wildes and David Jacoby on the Grantland Channel the other day. Normally, this podcast consists of the two men coming up with crazy ideas for new businesses that are not fully formed, which can be entertaining. One of my favorite ideas in the past was a company that would allow people to operate heavy machinery and destroy things for fun, as part of bachelor parties and other events. It’s usually a pretty enjoyable listen.

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