Episode 4: NCAA Issues with Sonny Vaccaro

In this episode (the second of a two part series), Peter Ott speaks with Sports Marketing legend Sonny Vaccaro about his advocacy on behalf of college athletes. Sonny was recently the subject of an ESPN 30 for 30 documentary entitled “Sole Man.” That movie looked at the broad outline of his life, from his start in Trafford, Pennsylvania to his signing of Michael Jordan to his first Nike deal to his recent advocacy on behalf of college athletes. In this podcast, Sonny discusses what he thinks is wrong with the current NCAA system. He outlines how he thinks that college athletes are being exploited by the NCAA and its member schools and he discusses the O’Bannon lawsuit.

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Special Preview of Upcoming Sonny Vaccaro Podcast

I just finished recording a new podcast with legendary sports marketing executive Sonny Vaccaro. It should be a good one, as we covered a wide variety of topics including his time with Nike, his dealing with Michael Jordan, his innovations in grassroots basketball, and his advocacy on behalf of college athletes. I plan on releasing it next week.

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